Staying true to form the festival did not sit still during the pandemic. After experiencing many online festivals across the globe, 14 years in the making, and joining with strategic partners synergetic.film and local Philadelphia, PA filmmakers, PIFFFilms launched its long-awaited mobile, web, streaming, and live venue interface at https://PIFF.Darkroom.film during festival #14. Festival Social Media properties including Twitter, Instagram, Quora, LinkedIn, Tumblr, Facebook, Pinterest, Telegram, Reddit, and TikTok are taking part in a 12-month launch effort. All roads now lead up to festival #15, May 2nd-7th, 2022. The festival’s strategic campaign brings the virtual festival model online across multiple networks, via Live Design, with the goal to offer filmmakers a non-exclusive opportunity to “sell their film” to the wider public over a 30-60 day period. All films are submissions to the festival and are part of a highly curated film community.
PIFF and its parent, mediabureau.com, have been testing and probing the film festival marketplace for almost 20 years. They have been taking part and observing what a film festival is and what they think it could be. The pandemic changed this thinking in many critical ways. Quickly. The festival has long featured a globally curated selection of films that might have slipped through the cracks, but in fact provide bold and clever filmmaking, an intriguing approach to narrative, and are in many ways, new voices. PIFF has long been probing filmmakers and festival goers about their wants, needs, dreams, and thoughts through an innovative modeling approach all with the goal to enable the filmmaker to stream their film at a rate they can accept. With the price of the festival submission, this opportunity can be free. We are proud to offer filmmakers an alternative to long-term contracts and exclusivity.
More information to be posted.
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